Success Stories: Back2Life, a benchmark in innovation

At Aticco, we are always proud to see how the startups that are part of Aticco Lab transform ideas into promising projects. A great example is Back2Life, led by Gonzalo Verastegui, who went through the seventh edition of our Startup Booster acceleration program and is revolutionizing the food supplement sector with a clear objective: to help you make the most of life.

Back2Life: The supplement that takes care of you after a party

Gonzalo Verastegui defines Back2Life as "The colleague who accompanies you to squeeze the most out of life". More than just a supplement, it is a brand that aspires to become a lifestyle reference.

Back2Life's first product is a natural and drinkable food supplement, scientifically developed and manufactured in a certified laboratory in Barcelona. This supplement includes natural ingredients such as vitamins, minerals, curcumin, and amino acids like N-acetyl-cysteine, designed to help your body recover and perform at its best, even after an intense night. In addition, it combats the effects of stress, lack of sleep, and energy, allowing you to perform at your best every day.

Challenges and learnings

Like many startups in their early stages, Back2Life has faced major challenges:

• Initial capital: The lack of external investment forced the team to self-finance the project.
• Product development: Creating a scientifically based supplement required significant resources for R&D and constant testing.
• Launch: Launching a B2C model with an effective digital presence involved efforts in e-commerce, content production, and branding.

"Each challenge has pushed us to constantly improve the product and innovate," says Gonzalo.

Consolidating the vision

Back2Life's current objectives are clear:

• Consolidate the product as a benchmark in its niche.
• Boost sales and increase market presence.
• Build credibility as a trusted brand for consumers.

“We want to be more than a product; we want to create a community that shares our values and lifestyle,” says Gonzalo.

Startup Booster: A decisive boost

Gonzalo highlights the value of participating in the Aticco Lab accelerator:

“From the first moment, we were attracted by the closeness and commitment of the Aticco Lab team. They have been a constant support, offering feedback, validating ideas and connecting us with a very powerful network of contacts”. For a startup that was looking to enter the entrepreneurial ecosystem, being part of the Startup Booster was a key decision.

An innovative startup recognized by 'El Referente'

Recently, Back2Life has been selected by El Referente as one of the 25 most promising Spanish startups in the initial phase of 2025. This recognition highlights its capacity for innovation, growth and potential for internationalization. You can read more about this distinction in the full article here.

The future of Back2Life

With a vision of becoming a lifestyle brand, Back2Life not only plans to expand its product line but also consolidate a community that shares principles of well-being, energy, and balance.

“We want Back2Life to be synonymous with living life to the fullest, in a healthy and vital way”, concludes Gonzalo. Discover more about Gonzalo's plans in this interview.

At Aticco we are excited to continue accompanying Back2Life on its path to success. If you want to know more about this startup that is setting trends, do not hesitate to visit its website and follow its evolution.